Essays, Interviews, Observations, Pop Culture, Stories, and other Dodginess

Archive for

Japanese Legs for Hire

Posted on May 8, 2013

Remember that scene at the end of Lost in Translation when Bill Murray whispered something mysterious in Scarlett Johansson’s ear? I know what he told her on that Tokyo street. “Sell ad space on your legs.” Apparently over 1,000 Japanese girls have registered their legs as ad space. Quite the marketing strategy. The girls wear short skirts or short shorts and have an ad stamped on their thigh right above the knee. Kind of a “Look – definitely look, but don’t touch.” They wear this ad for about eight hours and get paid. So ladies, if you don’t like guys (or girls) staring at your legs, at least you can get paid for it. The girls have to post pics of themselves wearing the…